This is the third installment in my “Have A Strange Christmas” series where I highlight a different strange Christmas record every week through the end of December.
Max Headroom was a “computer generated”, stuttering announcer who invaded our culture and our TV screens in late 1980s. In reality, Headroom wasn’t a computer creation at all. He was Canadian actor Matt Frewer heavily caked in makeup and latex prosthetics, wearing a shiny fiberglass suit, with strange looking contact lenses in his eyes (when he wasn’t wearing his fashionable Ray-Bans, that is). You never saw him below his elbows. For all anyone knew, he wasn’t wearing pants. A green screen behind him featured colorful Amiga computer graphics.
I Want My Max TV
Like Frewer, Max Headroom wasn’t “born” in the USA. He was imagined by British director Rocky Morton who wanted an MTV-like VJ to host a British music video show, but something created by a computer. That wasn’t practical in the mid-1980s, so it was decided that an actor would be made-up to look like a computerized character. UK designers John Humphreys and Peter Litten created the custom makeup effects and the suit. The process to transform Frewer into Max Headroom took just over 4 hours from start to finish.
The Headroom character got his first big break across the pond in a UK movie for television. From there, he hosted a British music video and interview show that became very popular. It wasn’t long until Hollywood- the ABC network specifically- took notice and developed a television series in 1987 geared at the American market called…wait for it…Max Headroom.
Mad Max
The weekly science fiction adventure TV show starred Frewer as reporter Edison Carter (as well as Max Headroom, a computerized version of Carter), Amanda Pays (who was also in the UK TV movie) as his coworker, and Jeffrey Tambor as their producer. The show was set “20 minutes into the future” when TV networks ruled the world. Sound familiar? Frewer’s character was a sort of Mike Wallace of the future, exposing the greed and corruption of the networks. Carter also investigated “blipverts”- intense TV commercials lasting 3 seconds that literally caused some viewers’ heads to explode. Sound familiar?
If You Can’t Beat ‘Em…
Capitalizing on his popularity, Headroom appeared in TV and print adverts endorsing the New Coke (you can guess how that went), and there were all kinds of Max Headroom branded paraphernalia like a finger puppet, notebook, lunch box, wrist watch, trading cards, sleeping bag, skate board, and even a book titled Max Headroom’s Guide to Life. That’s interesting considering his character combated greed in the TV show.
Maxed Out
Max reached his max in mid-1988, having his plug pulled in mid-second season after just 14 total episodes, not even being allowed the respect of a final episode. TV viewers at the time were much more interested in Miami Vice and Dallas than a wisecracking CGI guy. Ironically, Lorimar, the company that produced Max Headroom, also produced Dallas. At least the show managed to pick up 3 Primetime Emmy Awards before it took its love away.
A Huge Colostomy
Early on in his career, Headroom gave the world a little musical Christmas gift. Merry Christmas Santa Clause (Chrysalis VS4 44000) was released in 1986 on the heels of The Max Headroom Christmas Special, a US television special that was as successful as a 5-year-old cooking a Christmas turkey by himself. The song is a musical homage to the calorically challenged guy in the red suit who, in Headroom’s opinion, is greatly underappreciated for all he does. The most memorable lyric from the song is, “He bestrides the world like a huge colostomy.” They just don’t write them like they used to.
“You never saw Headroom below his elbows. For all anyone knew, he wasn’t wearing pants.”
Terrifying
Headroom was a television star, and although his videos look primitive today, during his short 1986-88 lifespan, they came across as the cutting edge of computer animation, even though they weren’t computer animation. The music video of Merry Christmas Santa Claus features a tube color television set propped up on a bench in front of a shiny white grand piano. The Southwark Cathedral Choir surrounded Headroom as snow, as artificial as Max himself, fell on them. Some of the candid comments from the 23,000 views on YouTube include, “This terrified me when I was a kid”, “This is scary as hell”, “This is terrifying”, and my personal favorite, “Max Headroom f***ing creeps me out!”
Donning my detective’s fedora, I tracked down Keith Stracham who produced Merry Christmas Santa Claus (You’re A Lovely Guy) and asked for any memories he had. “[Merry Christmas Santa Claus] was recorded at CTS studios in Wembley”, Stracham recalled in an email to me. “I have a memory that Matt Frewer wanted to do it as himself rather than having his voice treated so as to be Max Headroom but that was never going to happen. It was the only time I worked on Max Headroom and Matt was very easy to work with. I remember that I asked Guy Barker to play piccolo trumpet on the track. Guy went on to be a famous jazz trumpeter running his own orchestra.”
Lest you think this was Stracham’s sole contribution to music, he’s a renowned TV and theater director, producer, arranger, and composer. He composed the theme music to the popular TV game show, Who Wants To Be A Millionaire, which was heard many more times over than Merry Christmas Santa Claus. He also wrote Mistletoe and Wine which became a #1 hit in the UK for Cliff Richard.
Merry ChristMax
Alas, Merry Christmas Santa Claus never made the music charts and Headroom disappeared about as quickly as he appeared. Out of curiosity, I went on Chrysalis Record’s website, the record company that released the song, and input “Max Headroom” into the search bar. There were no results. That speaks volumes. Headroom is as memorable today as the 8-bit Commodore 64 computer that was around during the same time period.
Max Reboot
That said, Wikipedia and other sites like syfy.com report that the AMC Network is working on a new Max Headroom TV series presumably for next year. I contacted AMC several times to confirm. After several weeks of silence, my query was escalated to management, but in the end, no one ever responded. I reached out to AMC’s PR Department but they also failed to respond. I queried the company that owns the rights to the Max Headroom character but they also didn’t answer my question. If a new Max Headroom series is indeed in the works, none of the stakeholders seem very interested in promoting it.
Some would say Frewer’s computerized alter ego was ahead of its time. Others would say it was a very strange creation. Headroom’s lone Christmas song is much more the latter than the former. Have a strange C-C-C-C-Christmas, Max, in whatever universe you reside.
Return here next week for the next installment in my “Have A Strange Christmas” series!
Did you miss last week’s strange Christmas record?
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Trivia: Max Headroom’s name came from the last thing Frewer’s TV character saw just before a motorcycle accident that put him in a coma. It was a sign above a parking garage that read “MAX. HEADROOM: 2.3 M”.
Trivia (from Wikipedia): “On the night of November 22, 1987, the television signals of two stations in Chicago, Illinois, were hijacked, briefly sending a pirate broadcast of an unidentified person wearing a Max Headroom mask and costume to thousands of home viewers…A criminal investigation conducted by the Federal Communications Commission in the immediate aftermath of the intrusion could not find the people responsible, and despite many unofficial inquiries and much speculation over the ensuing decades, the culprits have yet to be positively identified.”
Trivia: “Paranoimia” was a song by pop group Art Of Noise that featured the voice of Max Headroom. The single reached #14 on “Billboard’s” Dance chart in 1986.